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Oranuch Yoosukdee - Training Manager , M.A.C Thailand

Makeup trends spring summer 2011: The POP CLASSIC trend

"... because you see it is for summer time and spring time, I want to play with colors. Do not worry, no boundaries, no rules. The rule is: no rules. The technique is: no technique..." Oranuch Yoosukdee - Training Manager , M.A.C Thailand

We met Oranuch Yoosukdee - Training Manager , M.A.C Thailand and talked extensively about the main make-up trends for the Spring Summer 2011 season, with an eye on the Asian market, of course. The summer season means colors, bright colors, in fashion. But why not also bright (very bright) colors for Make-up? Here what she told Adversus

Let's talk about the main make-up trend for Spring Summer 2011. What are we going to see? Which trend are most women going to follow?
Of course if we talk about spring summer 2011 and makeup trends, no wonder it is about colors. But what kind of colors? I would focus on two colors: POP and Pastel.

I will first of all focus on the POP COLOR TREND, you know… during the warm season it is good to have colors on your face, it spices up your life and makes it larger than life: just a simple color… we could go for bright yellow, bright pink or bright green like this, you know, it is not the normal eye shadow that normally people use to wear, but this is to make your own statement, and for me this is one main trend for spring summer.

Bright colors...
Yes, bright colors. You can wear both for the eyes, eye makeup, and for the lips. Maybe you can choose just one feature that you are confident with. Maybe just red orange on your lips. This is perfect for white or tanned skin, it works well for both skin tones.

And this one is our legendary lipstick color - it is called RUSSIAN RED, produced since 1991 and it was used by Madonna for her Blonde Ambition Tour back then. And this is the MORANGE, very intense and strong red orange color.

It is good for every skin tone. And also you can see this is very strong red, this is mixed with bright orange, called MORANGE - M.A.C and orange… MORANGE, and this - I love this, is called LADY DANGER ;)

Mac has always very nice and interesting names for their products…
Every M.A.C product has a story behind…

Let me ask you something, you have… one, two, three… three different colors, bright colors, on your face. Is this allowed for the coming spring summer season?
Yes! Exactly, because you see it is for the summer time and spring time, I want to play with colors. Do not worry, no boundaries, no rules. The rule is: no rules. The technique is: no technique. If you like a color chose your favorite color and put it on. If you cannot choose only one just mix, green and blue, and they go well with purple, or pink… so… you can mix. Summer is about fresh, fun, freedom. Let's play!!!

Very nice message...!
Yes, I think, let's play! This is the only season of the year when people think about holiday, vacation, people can wear colored dress and outfits, you know sometimes people may feel awkward to wear colored dresses during the wintertime. And then you see all the products, if you want to achieve this kind of trend that I will call POP CLASSIC, POP is the color, but the CLASSIC is the technique that you apply.

We talked about the colors, let's talk about the technique now. How to achieve this look we called POP CLASSIC?
I will explain, let's talk about the technique. For example, to achieve - because the technique is… if you want to apply this, we use a strong bold color it means definition, the brush is the key, the product and the color is the key, but the brush is the tool for you to achieve this. You need to choose the brush. Flat brush, not puffy. And how to make the colors stay and last long? You need to apply this product we call the PAINT POT. It is gel like, we apply this first, and then we apply the eye shadow on top, and it stays all day, and it helps the color to pop up more.

This is good for you if you want it to stay longer, all day and all night, you have a night party, then you should choose this kind of primer, but during the day you can choose this, it is more creamy., This is suitable if you wear it for the day, but for long day and night I recommend this one, we call it CREAM COLOR BASE - it is creamy but more intense than this one.

And this comes in different colors
Yes different colors, but what I show you the bright colors. It is amazing, so POP! If you try this only this color on your eyelid you cannot get that look. The way to create this look, the way I told you about is so simple, blending only on your eyelids. Simple. It does not mean if you cannot do the eye blending makeup… it does not matter. Definition is not on the eye blending makeup, you so not need the second line to blend, because it is strong enough, it is effortless. You just choose the color you like, natural eye colors, it is good.

You can play a lot with these colors…
Yes. I change every day. I want to see our customers play more. Every time they put color on their face, they are happy. They do not look dull, or you know… it is fresh, they smile, they play with colors on their face. Because makeup and fashion, they work together, they enhance each other, so for the summer you wear brighter colors, so if you wear only dark makeup up it does not go together. Let's call it a sort of ' color coordination'.

And one thing for women who are afraid of colors… I would recommend, maybe you choose just lipstick. It can be POP CLASSIC as well. Maybe you use only the eye liner. I show you gel liner with color… actually for my look today I used only this color. Quick, precise, and stays all night - not all day - all night. It stays until you wash it up. It does not go away. It is easy to achieve, because nowadays all women are used to gel liner, it is not only a liner, it can go all over the eyelid, because the texture is light clean gel…

And this is the color I used under the eye. Sometimes I think the color is to strong and how am I going to apply it? It is easy, it is like drawing a picture. Whatever you want, you can achieve. You just want to do the wing, you can do the wing. But because my face is long and more triangle-shaped, you do not want any pointy thing, because my face is already pointy. But if you have round or square face you need some to balance its shape and enhance your feature.

And then color mascara is coming, the purple one, the green one, the yellow one… if you use it, and you apply for example the yellow mascara… it looks like a flower… it is very nice. It is coming together with our upcoming collection, the WONDER WOMAN. Sometimes people see the trend on the magazines, they ask how can we find the product. This is a problem sometimes. As we say that this is the main trend for the Spring Summer 2011 season and M.A.C is a trend setter in makeup, we provide all in order to achieve the trendy look of the moment, all is on the counter.

Actually for WONDER WOMAN it is POP CLASSIC trend as well. The blue eye of Linda Carter, WONDER WOMAN, her iconic look is made of these elements: bright blue color and red lips, complimentary colors. If we talk about trend without products, it does not make sense.

Thanks to Oranuch Yoosukdee - Training Manager , M.A.C Thailand

Alessio Cristianini for Adversus